Playmaker is an AI agent that autonomously manages sponsorships, media requests, brand deals, and fan engagement while you focus on what you do best.
The Problem
Professional athletes generate millions in commercial value through sponsorships, appearances, and brand partnerships. But the business side of their careers is managed through scattered emails, spreadsheets, and phone calls.
Traditional agents take 10-20% and still can't keep up with the volume of inbound opportunities, media requests, and deal management. Opportunities slip through cracks. Deadlines get missed. Money gets left on the table.
Athletes deserve a business operation that matches their professional performance.
What Playmaker Does
Monitors incoming sponsorship inquiries, evaluates brand fit, and drafts responses. Keeps a live pipeline of every deal in progress, with deadlines and deliverables tracked automatically.
Handles media request scheduling, interview coordination, and press kit distribution. Never double-books. Always responds within hours, not days.
Tracks brand mentions, social sentiment, and competitive positioning across platforms. Surfaces opportunities you'd miss and flags risks before they escalate.
Manages social content scheduling, community interactions, and fan communications at scale. Keeps your audience engaged without consuming your time.
How It Works
Link your email, social accounts, and existing sponsorship contacts. Playmaker ingests your current business relationships and learns your preferences.
Set deal minimums, brand categories you won't work with, availability windows, and response tone. Your business, your boundaries.
Playmaker runs autonomously 24/7. It triages inquiries, manages deals, schedules media, and sends you a daily briefing of everything that happened while you were training.
Playmaker isn't another dashboard to check. It's an autonomous system that operates your business while you compete. Every sponsorship managed. Every media request answered. Every opportunity captured.